Amir Anvarizadeh Awarded RCC’s 2024 Retail Secure Legends Award

Amir Anvarizadeh Awarded RCC’s 2024 Retail Secure Legends Award

The Retail Secure Legends Awards Program, established by the Retail Council of Canada, is a prestigious initiative aimed at honouring individuals in the retail loss prevention industry who have demonstrated exceptional skill, innovation, and dedication to safeguarding businesses. This program aims to highlight those who exhibit exemplary leadership, implement effective loss-prevention strategies, and significantly contribute to the security and integrity of retail operations. By recognizing these Retail Secure Legends, the award program seeks to inspire others in the industry, cultivate a culture of excellence, and underscore the vital role played by these individuals in maintaining safety, security, and profitability in retail.


In March 2024, Amir Anvarizadeh, Blackbird Security’s Training & Development Manager, was selected for the "In Store Legend" title at the Retail Secure Legends Awards, chosen by the Retail Council of Canada. This recognition marks a significant milestone in loss prevention as Amir was the top candidate in all of Canada to receive this distinction. It underscores Amir's exceptional leadership, innovative approach, and unwavering commitment to excellence in protecting businesses from theft and upholding the integrity of retail operations.


Amir's achievement symbolizes his tireless dedication and substantial contributions to the field of loss prevention and retail security. It reflects his exceptional ability to navigate security challenges, mitigate risks, and implement cutting-edge strategies to safeguard businesses. Amir's commitment to professionalism, ethical conduct, and continuous improvement sets a high standard within the industry as he works both at an operational level and in the field supporting and providing continual training to the successful team he leads.


He efficiently mobilizes team members, cultivates a spirit of teamwork, and ensures alignment with organizational objectives. By engaging stakeholders in the design and execution of training initiatives, Amir promotes collaboration to address the diverse needs of security personnel across various industries. He mentors Blackbird’s security staff and collaborates with other departments to develop comprehensive training programs that promote excellence in security and service provision.


Since establishing Blackbird Security’s Training & Development department, Amir has spearheaded the Blackbird Academy program, where guards undergo training to meet his high standards in areas such as crisis intervention, peaceful de-escalation, advanced report writing, understanding the Canadian criminal law, customer service excellence, and conflict resolution. Additionally, he oversees and conducts our in-person and hands-on Use of Force training and Standard First Aid for advanced guards to enhance their skills and deliver greater value to clients.


From his initial role as a Loss Prevention Officer to his current position, Amir has consistently exhibited exceptional leadership qualities. He actively engages team members in decision-making processes, fostering an inclusive and empowering culture. Amir's ability to inspire and motivate others has resulted in improved team cohesion and morale, leading to more effective training programs and heightened performance overall. He embodies Blackbird Security's values of respect, integrity, teamwork, and adaptability in all facets of his work.


Amir's recognition reaffirms Blackbird Security's leadership in loss prevention and security, showcasing its dedication to superior solutions and innovation. This acknowledgment validates the company's commitment and enhances its reputation as an industry leader. Amir's success underscores the importance of visionary leadership, collaborative innovation, and unwavering dedication to excellence in driving positive change. It highlights the significance of continuous learning, adaptability, and ethical conduct in ensuring the long-term success of retail businesses. Overall, Amir's recognition is a testament to Blackbird Security's collective efforts to set industry standards and safeguard retail businesses' prosperity.

About the Award:

The Retail Secure Legends Awards Program is a distinguished initiative designed to honour and celebrate the exceptional contributions of individuals within the retail loss prevention industry who have demonstrated exceptional skill, innovation, and dedication in safeguarding businesses.


This inaugural program seeks to spotlight those who have exhibited exemplary leadership, implemented effective loss-prevention strategies, and significantly impacted the security and integrity of retail operations. By acknowledging these Retail Secure Legends, the awards program aims to inspire others in the industry, foster a culture of excellence, and highlight the crucial role played by these individuals in maintaining safety, security, and profitability in retail.


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